Almost as important as determining what your website should do is defining what it should not do. Web designers work alongside business managers to end up producing a website that can match their vision, but sometimes even the best intentions can actually have the worst results. Maybe a feature of the site which seemed cool...Read More
SEO or Search Engine Optimisation has changed drastically in the last decade. Now just typing in the keywords on your website will not suffice. The whole algorithm has changed, and so the way content is written on the web also has to change. There are many factors that are now associated with SEO. It is...Read More
Every major business around has an Instagram profile that is used to engage customers. Instagram has easily shoved its way to the top of the charts when it comes to favored social media sites, which is why it is one of the best ways to get in front of your target audience. Making an Instagram...Read More
Given the current global public health situation relating to the coronavirus or COVID-19, a lot of people, have had to take the decision to move to working from home and there are many other designers and creatives around the world having to do the same or are self-isolating or on lockdown.Read More
You’ve probably seen it, the little green padlock in the browser address bar. That is how you know if a site is securing the data you are transmitting to it. There are varying levels of SSL, some will put your organisation’s name in the address bar. But for the most part, so long as you...Read More
In this guide we’ve explained 6 of our top tips that have proven to make a difference and increase your site’s conversion rate. It’s absolutely essential that you’re measuring data and tracking how visitors are using your site. It provides invaluable insight into the customer journey, enabling you to understand exactly what is and isn’t...Read More
Are you a young person looking to start a career in the creative industry but are unsure where to start? Work experience is a fantastic way to get your foot in the door and discover which areas you really enjoy, and which areas you’re not so keen on.Read More
Amongst the variety of social media platforms that are available for businesses, Snapchat is often overlooked. It lacks the gravitas of Facebook, it lacks the post visibility of Twitter, and it lacks the professionalism of LinkedIn. But none of these are reasons to decide that marketing via Snapchat is an endeavour not worth pursuing. As...Read More
Over the past 10+ years social media has grown into something used by millions of poeple all over the world. It’s not just something for talking to friends and sharing pictures of cats. It can be also be a fabulous marketing tool for your business.Read More
The strongest, most successful brands have a consistent message that encapsulates what the brand stands for, its promise and the expected customer experience. Your brand message should ‘show and tell’ your customers who you are through your brand story...Read More
